How do you enhance participant experience at the most famous Marathon in the World?
Over the last seven years, we have supported the London Marathon team to deliver the start of this world-famous marathon at Blackheath Park, ensuring the on-the-day participant experience is always second to none.
Our event production team manage the build, live event and de-rig, including the direction of the live content from the main start with the BBC, liaising with all suppliers and working with London Marathon to innovate and refresh the existing model.
Each year this huge operation involves coordinating the 200+ event staff who make sure all 40,000 participants have the best race day experience. In 2020, with the race being elite runners only, massive installed the branding around the route, helping to enhance the look and feel of the event.